Online Market Research
Online marketing research is the process by which companies use the Internet to gather data to evaluate how well a product or service is selling to consumers.Market research is a vital tool for any organisation seeking a commercial opportunity, particularly for small firms.Online research has revolutionised research while it is useful in providing both opportunities and challenges to researchers and users of research. Online marketing research can be an effective tool that a company can use to experience higher growth maximising higher profits and revenues.
Oline market research can help a company learn more about its past consumers and forth coming customers aswell. On the positive side, the growth of online technology has enabled researchers to offer clients a fast and cost effective method for reaching their target customers. Online research as a part of the whole market is growing rapidly, with the establishment of specialist online agencies and new methodologies coming into every year.
Infogrity enables organizations to generate valuable customer insight by combining its online market research panel and industry leading technology and hence helps in reaching large number of respondents at one time.
Infogrity provides companies the ability to answer questions of their target customers quickly and efficiently and leverages a unique approach to respondent recruitment and engagement with its online ‘community’. Infogrity guarantees that the data clients receive is of the highest quality and much efficient than ever before.
Further, Infogrity provides the industry’s leading online market research technology suite, enabling hundreds of market research organizations and agencies worldwide to create surveys, manage panels and build online communities